
Mix (marketing communications) 09/VIII/September 2011
CREATIVITY IN INTERACTIVITY
Strategi penetrasi Big Cola
Market Leader Action
Celebrity Endorsement

TEMPO (10-25 September 2011)
KIPAS-KIPAS BARA CENTURY
Kipas-kipas Bara Century
Bank Century: Bola panas dari Washington
Main proyek ala klan Chasan
FORTUNE : SEPTEMBER 26, 2011 VOLUME 164 NUMBER 5
- Three Surprising Bargain Stocks ** Dynamic growth typically comes at a premium price.Butwe found a trio of undervalued companies worth betting on. BYJON BIRGER ‘

- Chipotle’s Growth Machine ** Founder Sfeve Ells has built a multibillion-dollar Mexican food chain by providing f resh meals fast. Can he do it again, this time with Asian cuisine? BY DAVID A. KAP LAN
- Power Struggle ** Wyoming is an ideal place to generate electricity from wind. But getting currentfrom turbines to customers is a political and economic puzzle. BY KEN OTTER BOURG
- Showdown on the Railroad ** With 90% of U.S. rail freight now controlled by only four companies, shippers claim the giants have become a cartel.The railroads saythey’re a free market success story. An epic battle of business vs. business. BY MINA KIMES
Harvard Business Review, September 2011
- Learning to Live with Complexity New strategies and tools to help leaders navigate today’s hyperconnected business world Gokge Sargut and Rita Gunther McGrath

- Smart Rules: Six Ways to Get People to Solve*Problems Without You Most companies deal with a complex world by creating more processes and coordinating functions—which complicate work more. But there’s a simpler, and far better, approach: Mobilize individual intelligence on the ground. Yves Morieux
- Embracing Complexity Nature’s solutions to complicated, challenging problems evolve with no leadership or strategic plan. What can managers learn from them? An interview with Legg Mason chief investment strategist Michael J. Mauboussin by Tim Sullivan

majalah ekonomi
Setelah libur lebaran, hari ini diterima sejumlah majalah langganan perpustakaan fakultas ekonomi UII untuk edisi Agustus – September 2011 berikut nama majalah dan sebagian isinya:
- Communicating with consumers in demanding era
- Benarkah perilaku belanja lelaki berbeda dengan perempuan, dan lajang dengan berpasangan?
- Bagaimana strategi efektif menggarap konsumen di tengah perubahan shopping behaviour?
- Mencermati imbas krisis utang AS
- Rating 113 BUMN
- Mewaspadai burung nazar di BUMN
- Rahasia bank pengelola koperasi
- Industry kreatif paling panas & seksi
- Kemilau Rp 70 triliun bisnis fashion
- Kota-kota paling “hijau” 2011
- Pelanggaran HAM serius di cikeusik
- Perda syariah RI untuk apa
- Pendamping nazaruddin ketika buron
- Survey gaji marketer 2011
- TV voucher makin agresif
- Reality shoe pun makin menyedot iklan
- Islamic brand
Warta Ekonomi – 16, 11 Agustus – 21 Agustus 2011
- 7 jurus hadang krisis Amerika
- 7 kontradiksi system sentralisasi ekonomi Cina
- Potensi suram bisnis CPO
- Meraup untung dari multi-sided business model
Warta Ekonomi – 17, 22 Agustus – 11 September 2011
- Ambisi 1000 gerai hero
- Peluang bisnis di 6 koridor ekonomi indonesia
- Meraup laba dari azas cabotage
- Geliat perdagangan sistem resi gudang